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  • RUi

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  • Originally from Hunan, China and a graduate of Parsons School of Design, Rui Zhou, designer of eponymously named label RUi, is blending her native Zen Buddhism with a Japanese wabi-sabi aesthetic for an avant garde rendering of the female form and it’s intersections of security and vivacity. With a focus on the tension between the body and textiles, RUi takes a poetic approach to design meant to elevate the body through connection and subtraction. Barely-there knits meet at incongruent and delicate intersections and are reinforced with pearl accoutrements - each detail symbolic of Zhou’s experiences as a Chinese immigrant in New York trying to navigate the fragility of life and relationships across countries and cultures. The meticulously draped pieces move with the body, working as a conversation on the power in softness and fragility in conformity, while deeply personal narratives provide context to the intricacies. Intersectional, functional, and elevated, RUi’s conceptual design and storytelling are making necessary space for complexity in shape, identity, and expression.

    RUi Asymmetrical Bodysuit in Black - Notre RUi Asymmetrical Bodysuit in Black - Notre

    RUi

    Asymmetrical Bodysuit in Black

    $120.00 USD $600.00 USD

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    RUi Stripe Mesh Combo Tank Top in Light Pink - Notre RUi Stripe Mesh Combo Tank Top in Light Pink - Notre

    RUi

    Stripe Mesh Combo Tank Top in Light Pink

    $75.00 USD $370.00 USD

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    RUi Spiral Cut-Out Single Legging in Red - Notre RUi Spiral Cut-Out Single Legging in Red - Notre

    RUi

    Spiral Cut-Out Single Legging in Red

    $95.00 USD $325.00 USD

    1 / 2

    RUi Spiral Cut-Out Single Legging in Black - Notre RUi Spiral Cut-Out Single Legging in Black - Notre

    RUi

    Spiral Cut-Out Single Legging in Black

    $65.00 USD $325.00 USD

    1 / 2

    RUi Denim Cut-Out Trousers in Blue - Notre RUi Denim Cut-Out Trousers in Blue - Notre

    RUi

    Denim Cut-Out Trousers in Blue

    $90.00 USD $445.00 USD

    S

    RUi Embroidered Cut-Out Hoodie in Black - Notre RUi Embroidered Cut-Out Hoodie in Black - Notre

    RUi

    Embroidered Cut-Out Hoodie in Black

    $175.00 USD $730.00 USD

    L

    RUi Cut-Out Single Leg Stocking in Black - Notre RUi Cut-Out Single Leg Stocking in Black - Notre

    RUi

    Cut-Out Single Leg Stocking in Black

    $70.00 USD $362.00 USD

    1 / 2

    RUi Halter Bodysuit in Black - Notre RUi Halter Bodysuit in Black - Notre

    RUi

    Halter Bodysuit in Black

    $120.00 USD $616.00 USD

    2

    RUi Cut-Out Single Leg Stocking in Red - Notre RUi Cut-Out Single Leg Stocking in Red - Notre

    RUi

    Cut-Out Single Leg Stocking in Red

    $75.00 USD $362.00 USD

    1

    RUi Jacquard Tube Top in Burgundy - Notre RUi Jacquard Tube Top in Burgundy - Notre

    RUi

    Jacquard Tube Top in Burgundy

    $65.00 USD $333.00 USD

    1 / 2

    RUi Semi-Sheer Stockings in Purple - Notre RUi Semi-Sheer Stockings in Purple - Notre

    RUi

    Semi-Sheer Stockings in Purple

    $45.00 USD $221.00 USD

    2

    RUi Cut-Out Top with Cashmere Leaf Crochet in Burgundy - Notre RUi Cut-Out Top with Cashmere Leaf Crochet in Burgundy - Notre

    RUi

    Cut-Out Top with Cashmere Leaf Crochet in Burgundy

    $95.00 USD $473.00 USD

    2

    RUi Long Single Arm Sleeve in Onyx - Notre RUi Long Single Arm Sleeve in Onyx - Notre

    RUi

    Long Single Arm Sleeve in Onyx

    $60.00 USD $200.00 USD

    1

    RUI Silk Collared Shirt in Red - Notre RUI Silk Collared Shirt in Red - Notre

    RUI

    Silk Collared Shirt in Red

    $125.00 USD $621.00 USD

    M

    RUI Mesh Top in Blue Multicolor - Notre RUI Mesh Top in Blue Multicolor - Notre

    RUI

    Mesh Top in Blue Multicolor

    $70.00 USD $350.00 USD

    M