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  • visvim

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  • Founded in 2001 by Japanese designer Hiroki Nakamura, visvim has grown from an independent sneaker brand into one of the most influential forces behind Ametora (“American traditional”) style on the planet. Born in Kofu, Japan, Nakamura grew up in 1980s Tokyo where he developed a fascination with American style. Encouraged by his parents to travel abroad, Nakamura relocated to Alaska, where he camped and snowboarded while occasionally staying with indigenous Americans. After returning to Japan, Nakamura took a design job with the Japanese division of Burton Snowboards, during which time he grew increasingly fascinated with vintage American clothing, of which he amassed an impressive collection. After eight years with Burton, Nakamura decided it was time to set out on his own, founding visvim as a casual sneaker brand supposedly named after he noticed “Vis” and “Vim” in Latin dictionary. visvim’s sneakers, in particular the FBT (inspired by indigenous American moccasins and named after English new wave group Fun Boy Three), rapidly gained a cult following and helped convince Nakamura to expand; by 2005, visvim had grown into a fully-fledge streetwear brand producing a full range of clothing, footwear, and accessories. In the years since, Nakamura has methodically recast visvim as a “future vintage” fashion label that merges old-world production techniques (such as natural dyeing and hand-sewing) with contemporary technologies like GORE-TEX® so successfully that it has redefined the relationships between Americana, Ametora, and luxury.

    visvim Crosby S/S Jacquard Shirt in Ivory - Notre visvim Crosby S/S Jacquard Shirt in Ivory - Notre

    visvim

    Crosby S/S Jacquard Shirt in Ivory

    $1,825.00 USD

    2 / 3 / 4 / 5

    visvim Crosby S/S Shirt (Chirimen) in Black - Notre visvim Crosby S/S Shirt (Chirimen) in Black - Notre

    visvim

    Crosby S/S Shirt (Chirimen) in Black

    $2,385.00 USD

    2 / 3 / 4 / 5

    visvim Charlie II Shoulder Bag in Olive - Notre visvim Charlie II Shoulder Bag in Olive - Notre

    visvim

    Charlie II Shoulder Bag in Olive

    $1,295.00 USD

    One Size

    visvim Social Sculpture 21 Damaged-40 Jeans in Blue - Notre visvim Social Sculpture 21 Damaged-40 Jeans in Blue - Notre

    visvim

    Social Sculpture 21 Damaged-40 Jeans in Blue

    $1,390.00 USD

    32/32 / 34/32 / 36/32 / 38/32

    visvim Pioneer L/S Shirt in Ivory - Notre visvim Pioneer L/S Shirt in Ivory - Notre

    visvim

    Pioneer L/S Shirt in Ivory

    $1,260.00 USD

    2 / 3 / 4 / 5

    visvim Jumbo SB Crew Knit DMGD in Ivory - Notre visvim Jumbo SB Crew Knit DMGD in Ivory - Notre

    visvim

    Jumbo SB Crew Knit DMGD in Ivory

    $969.00 USD

    5

    visvim Social Sculpture Shirt Crash in Blue - Notre visvim Social Sculpture Shirt Crash in Blue - Notre

    visvim

    Social Sculpture Shirt Crash in Blue

    $1,635.00 USD

    2 / 4 / 5

    visvim 101XX JKT in Black - Notre visvim 101XX JKT in Black - Notre

    visvim

    101XX JKT in Black

    $1,415.00 USD

    2 / 3 / 4 / 5

    visvim Pioneer Khadi Check L/S Shirt in Green - Notre visvim Pioneer Khadi Check L/S Shirt in Green - Notre

    visvim

    Pioneer Khadi Check L/S Shirt in Green

    $1,040.00 USD

    3

    visvim Northrop Pants in Khaki - Notre visvim Northrop Pants in Khaki - Notre

    visvim

    Northrop Pants in Khaki

    $2,299.00 USD

    2 / 3 / 4

    visvim Hakama Pants Santome in Charcoal - Notre visvim Hakama Pants Santome in Charcoal - Notre

    visvim

    Hakama Pants Santome in Charcoal

    $1,105.00 USD

    3 / 5

    visvim 7 Hole '73-Folk Boots in Khaki - Notre visvim 7 Hole '73-Folk Boots in Khaki - Notre

    visvim

    7 Hole '73-Folk Boots in Khaki

    $1,655.00 USD

    9 M / 10.5 M / 11 M / 12 M

    visvim SKYNYRD Ring Moc-Folk in Sand - Notre visvim SKYNYRD Ring Moc-Folk in Sand - Notre

    visvim

    SKYNYRD Ring Moc-Folk in Sand

    $1,355.00 USD

    9 M / 10 M / 11 M / 12 M

    visvim Cordura 20L Backpack in Grey - Notre visvim Cordura 20L Backpack in Grey - Notre

    visvim

    Cordura 20L Backpack in Grey

    $940.00 USD

    One Size

    visvim 40mm Studs Belt in Black - Notre visvim 40mm Studs Belt in Black - Notre

    visvim

    40mm Studs Belt in Black

    $1,770.00 USD

    32 / 34 / 36 / 38

    visvim Cordura 20L Backpack in Black - Notre visvim Cordura 20L Backpack in Black - Notre

    visvim

    Cordura 20L Backpack in Black

    $940.00 USD

    One Size

    visvim McCloud Slacks in Navy - Notre visvim McCloud Slacks in Navy - Notre

    visvim

    McCloud Slacks in Navy

    $1,017.00 USD

    4